We have extended our sale to give you HUGE REDUCTIONS on selected plant wares while stock is available. Free collection can be arranged from our Melbourne warehouse by prior arrangement. Shipping available Australia wide.

Our Story


Merchants of Botanica is the culmination of my thoughts, ideas and inspiration, gathered over twenty years working in the homewares industry.

My career developed from early days studying and working as an interior decorator, to transitioning and working as a lead stylist in national advertising campaigns for many years.

The experience of this work, developing and delivering a clients vision, and collaborating with many talented creatives, has enabled me to hone a diverse skill set as an interior and plant stylist.

The idea and concept for Merchants of Botanica evolved over a number of years, and following an inspirational trip to Paris - I was inspired by the historic conservatories, classic elements and architecture which cemented the vision I wanted to portray in my business. In 2018 I launched the first curated range of our own products within our online store, designed to combine all of these archival elements with a focus on elevating plant life in Interior spaces.

In 2021 I relocated with my beautiful family from Melbourne to the Sunshine Coast in Queensland, with the intention of being closer to the ruggedness of the ocean and the abundance of nature so close to our doorstep.

It was a natural progression to open our own Merchants of Botanica retail store, which eventuated in October 2022 in the gorgeous village of Peregian Beach, south of Noosa.

It has long been my dream to create an environment I can share with clients - a space to meet & connect with customers face to face, and to share our vision and the framework of what can be created in their own homes.

Lorenn Crawford