Become a Merchants of Botanica subscriber today & receive a 10% discount on your first online purchase. Click here, to be the first to know about special offers, new products & plantwares inspiration.

Our Story


Merchants of Botanica is the culmination of my thoughts, ideas and inspiration, gathered over twenty years working in the homewares industry.

Working as a stylist for a large part of my career, I have often considered ‘what makes a house a home’ – whilst this varies from person to person, I believe simple and natural elements play a key role in creating those layers which help to nurture and provide comfort in our homes.

Incorporating greenery and plants into interior spaces is a simple way we can all feel closer to nature. Our range of products is put together to foster a spirit of letting the outside in – whether considering products for your house, apartment or workplace, these principles hold true.

Merchants of Botanica is a family business – our work co-exists with our family life and our two children – it is personal and a strong reflection of our values and approach to our own home.

Lorenn Crawford
Founder, Stylist, Mother